This week in The Business of Being a Race Driver, I cover a few tips that will help you in your hunt for sponsorship including a number of webinars you can attend, as well as how one driver is handling his transition from Australia to Europe. I also look at how to engage millennials with … Read more
Month: May 2022
This week’s Racecraft & Driver Development News, Tips & Techniques is filled with some great guidance for helping you get on the track and exceed on it when you are there. I bring you some great racecraft advice from Speed Secrets and Blayze, news on driver diversity resources, an all-female rally in Saudi Arabia, comparisons … Read more
As you settle in to enjoy a glorious day of motorsport, this week on The Last Lap I look at the legendary Targa Florio, two motorsport mysteries that occurred at Monaco and the Brickyard, pre-war race cars lapping the Nürburgring and more. Happy Sunday! A Trip Back in Time: Targa Florio Last week I posted … Read more
This week in the Sustainable Motorsport Roundup, I bring you news of Indycar and Asian Super GT using sustainable fuel in 2023, Mission H24 hits the track in Imola, more reviews of Porsche’s electric GT4 race car, cool sustainable motorsport tech and more. I also bring you some ideas to make your flying more sustainable … Read more
This week’s Business of Motorsport ranges far and wide across the motorsport spectrum. There is plenty of Formula 1 business news as usual, but I also bring you developments in motorsport related DAOs, the fine line to balance with cryptocurrency sponsorship, ORECA’s 100th race car, bringing motorsport back to New Orleans and more. As usual … Read more
This week’s Sim Racing and Esports News has a lot of great information that you will be able to put to good use. The Coach Dave Academy looks at VR in iRacing, there are details on updates to rFactor 2, the new World Rally Championship game, this year’s edition of the FIA Motorsport Games and … Read more
Here are this week’s selections of Race & Road Cars for Sale in the Motorsport Prospects Marketplace in partnership with Racing Edge. This week I am featuring the following 4 race cars and 2 road cars. KTM X-Bow GT4 This 2016 KTM X-Bow GT4 race car was prepared for racing by Reiter Engineering of Kirchanschöring, … Read more
This week in Motorsport Series News, the FIA Motorsport Games returns, Peugeot officially announce their 2022 racing plans, an intriguing rumor of a long-vanished manufacturer returning to racing, a potential new Mercedes-AMG GT3 car and more. The FIA Motorsport Games are set for a 2022 return after Covid-induced delays. Taking place between 26-30 October 2022, … Read more
This week in The Business of Being a Race Driver, I look at the value of motorsport sponsorships, being consistent in your motorsport marketing, the benefits of marketing minimalism, a great podcast on branding for the athlete, and more. This is marketing and sponsorship advice that race drivers can use. The Business of Racing Sport … Read more
This week in Racecraft & Driver Development News, Tips & Techniques is filled with more advice that will help you both on and off the track. Enzo Mucci gives you tools and tips for how to improve as a race driver, there are tips on racing at Watkins Glen, Laguna Seca, Mosport (sorry Canadian Tire … Read more
One of the things I love about motorsport is its history and traditions. Now, don’t get me wrong, I am not one of those people that pines for the “golden age” (the definition of which always seems to change depending on the age of the person doing the pining), but I love the history of … Read more
If you are looking for the latest news on Sustainable Motorsport, you have come to the right place! In the Sustainable Motorsport Roundup, I curate news and developments related to what is happening in sustainable motorsport today. This week’s roundup is a perfect example of news on the rapid developments in sustainable motorsport that you … Read more
The Business of Motorsport column is getting longer and longer each Friday as the motorsport business news shows no signs of slowing down. In fact, things are accelerating, with major developments in Formula E, Formula 1 and international sportscar racing. I also have some motorsport sponsorship updates, the latest Business of Running a Race Team … Read more
This week on Sim Racing and Esports News, I look at an Esports program that rewards the winners with a drive in British F4, details and opinions on F1 22, a review of Assetto Corsa Competizione on the PS5, track guides to some iconic global racetracks and more. Monica Boulton Ramos and Deagen Fairclough have … Read more
Here are this week’s selections of Race Cars for Sale in the Motorsport Prospects Marketplace in partnership with Racing Edge. This week I am featuring the following 5 race cars, all from the fine folks at P1 Groupe. 2020 Hyundai Veloster TCR This 2020 Hyundai Veloster TCR was new for the 2020 season. The gearbox … Read more
This week in Motorsport Series News, Lamborghini announces their new Hypercar program, the WEC and WTCR both have plans to expand their calendars while IMSA is thinking about it, the success behind the FFSA Academy, news on the new ERA Championship and more. Confirming months of speculation, Lamborghini have confirmed that they will join the … Read more
This week in The Business of Being a Race Driver, there is information on how to build your brand through YouTube, how photo royalties work, determining sponsorship ROI, a number of available drives, the cost of racing in the new ERA Championship and more. Enzo Mucci also asks the simple question, have you been loud … Read more
This week in Racecraft & Driver Development News, Tips & Techniques, I bring you some great resources to help you maximize your track day experience, tips on how to work on your breathing technique and an in-depth look at what makes the FFSA Academy so effective in developing drivers. I also remind you of deadlines … Read more
This week on The Last Lap, I take a look at the legendary Nardò Ring with none other than Clarkson, Hammond and May. I also show you Charles Leclerc racing, and crashing some classic Ferrari Formula 1 cars, an iconic Canadian sports car marque you have probably never heard of, a tribute to Tony Brooks, … Read more
This week in The Sustainable Motorsport Roundup, I bring you a deep dive into the new ERA Championship, look at how the Formula E Gen3 car evolved, discuss the issue of Formula 1 going all electric while bringing you some exciting sustainable motorsport technologies and more. I also look at Sebastian Vettel’s recent appearance on … Read more