One of the most important things that I have learned about sustainability in general and sustainable motorsport in particular is that it is a journey. Nothing will ever be fully 100% sustainable but the journey to limit and if possible eliminate our impact on the natural world is an ongoing one. Just because we have … Read more
Mark Boudreau
There is a lot to digest in this week’s Business of Motorsport round-up including news from various series and tracks around the world, the greater motorsport industry as well as an interesting survey that deals with marketing motorsport to the Gen Z demographic. If you are looking to market to this demographic, as you should, … Read more
Here are some interesting sim racing developments from the last week that will be of interest to race drivers who participate in sim racing. This week I look at the stats behind last weekend’s Le Mans Virtual Series, the new partnership between the Canadian Touring Car Championship and EGT Canada, the journey of sim racer … Read more
The Motorsport Prospects Marketplace was created in partnership with Racing Edge to offer a wide variety of race and road cars for sale from prestigious dealers around the world. Every week I will be bringing you a variety of cars from their constantly expanding selection that catch my eye with information on how you may … Read more
This week’s Motorsport Series News Round-Up spans the globe and features both single-seater and sports car news from mainland Europe, the UK, the United States and Australia. Single-Seaters Last week I mentioned how the grid for the Italian F4 Championship is growing at the potential expense of its German equivalent. As a possible confirmation. French … Read more
Welcome to this week’s Business of Being a Race Driver. Today I will highlight some excellent advice on developing your online presence through both a website and social media, why being open to meeting new people can lead to new opportunities, some available drives and the cost of racing Formula Fords, Radicals and Spec Miatas. … Read more
Racecraft & Driver Development News, Tips & Techniques is my weekly survey of various tips, techniques and news related to developing your racecraft and developing as a race driver. It is the on-track component of what you need to develop as a race driver and expands on my previous Weekly Debrief. The second component is … Read more
Here are some interesting motorsport-related tidbits for the Last Lap that crossed my virtual desk this week. They make a wonderful way to spend a few minutes on a hopefully relaxing Sunday. Enjoy! January 18 marked what would have been Gilles Villeneuve’s 72nd birthday last week. Like many Canadians, it was Villeneuve who introduced me … Read more
This week’s Sustainable Motorsport Round-Up is full of exciting developments from manufacturers like Subaru, series like Play and Drive and developments in the world of sustainable transport. Manufacturer News At the Tokyo Auto Salon, Subaru announced their 2022 motorsports activities which include preparing for a defense of their Super GT GT300 titles, an N24 return, … Read more
It has been a busy week in the Business of Motorsport as there have been numerous developments related to sponsorships, changes of administration, increased cryptocurrency action, SPACs going public and more. Here are just a few of the things that happened since the last Business of Motorsport round-up. Formula 1 News If you have followed … Read more
Every week Sim Racing and Esports News highlights developments in sim racing and esports as they would relate to a race driver. Covering racing games will not be the focus of this column per se. I am looking more at how a race driver (or somebody aspiring to become one) can integrate sim racing into … Read more
The Motorsport Prospects Marketplace was created in partnership with Racing Edge to offer a wide variety of race and road cars for sale from prestigious dealers around the world. Every week I will be bringing you a variety of cars from their constantly expanding selection that catch my eye with information on how you may … Read more
This week I have motorsport series news that spans the globe and covers everything from one make sportscars to Hypercars, Formula 4, the Road to Indy and more. Let’s hit the track! Sports Cars, Touring Cars & One Makes Radical Sportscars have been successful because they produce a good, competitive product and Autosport Plus details … Read more
As we all know, being a race driver not only involves competing on the track but being successful in raising sponsorship to meet the budget demands that the sport requires. The Business of Being a Race Driver constantly surveys the globe for the best tips, tools and resources to help you succeed in the boardroom … Read more
There is a lot of Racecraft and Driver Development News, Tips and Techniques this week but before I get into all that I wanted to start off with a note about perseverance. Every team manager and driver coach I have spoken to has stressed the absolute need for perseverance if you are to succeed in … Read more
Here are some interesting motorsport-related tidbits for the Last Lap that crossed my virtual desk this week. They make a wonderful way to spend a few minutes on a hopefully relaxing Sunday. Enjoy! 28 rare Ferraris from the collection of French Racer Marcel Petitjean are heading to auction on February 2, 2022. The collection includes … Read more
Sustainable motorsport on its own cannot solve the climate crisis, nor bring an end to global warming and it should not be expected to do so. What it can do is act as an R&D platform for those developing the technology that will contribute to achieving these goals. Motorsport should always remain true to what … Read more
It has often been said that motorsport is as much a business as it is a sport. While my “Business of Being a Race Driver” deals with those business aspects that a driver must deal with in their off-track time, the “Business of Motorsport” deals more with the industry as a whole be that track … Read more
Sim Racing and Esports are no longer a niche activity, nor are they just reserved for the hard core gamer. They can be used by race drivers to learn new tracks and develop racecraft or can be used by young drivers looking to build experience and a budget to prepare themselves for the real thing … Read more
As motorsport gears up for 2022, there is a lot of motorsport series news this week to share. From sports cars to touring cars, single-seaters to one makes, new series are being launched and regulations are changing for 2022. Here is a sample of what is happening. As I mentioned on Monday, instead of publishing … Read more