The Power of Your Story

The power of your story is something exclusive to you and this week in The Business of Being a Race Driver you will learn how that resonates in sports. I also have an explanation on the difference between sponsorship decks and proposals, the 5 myths of motorsport sponsorship and a link to an interview with yours truly on the mission of Motorsport Prospects. All this and much more in this week’s edition of The Business of Being a Race Driver on Motorsport Prospects.

Please note that there will be no Business of Being a Race Driver next week as I am off on vacation. It will return on June 11th. Thanks so much for reading!

The Business of Racing

The Power of Your Story

In the video above, Alex Striler explains the differences between pitch decks and sponsorship proposals, and Megan Meyer, Creator of Driven By Social Academy, explains how to create pitch decks and write sponsorship proposals during the 2022 Motorsports Sponsorship Summit, hosted virtually on June 17, 2022.

The Slipstream Entrepreneurs’ Podcast recently featured Rahul Mehta, an Entrepreneur that has built his Empire from the ground by applying a few simple tasks consistently. Rahul provides all the value you need to get going in the World of Sport and in the World of Business. You can listen to the podcast episode here.

Motorsport Prospects on the Slipstream Entrepreneurs' Podcast

Speaking of the Slipstream Entrepreneurs’ Podcast, I was thrilled to be interviewed for the latest episode of the podcast. The episode dives into the mission of Motorsport Prospects and my quest to develop a tool that connects race drivers with the motorsport professionals that can help them build a successful racing career. You can listen to the episode here.

Sponsorship Tip of the Week: Best Way to Renew Your Sponsor

The Power of Your Story

Relo Metrics looks at the power of sports storytelling and how it is not only driving more fans but also creating more media value. “During the 2023 SBJ World Congress of Sports Conference, the keynote conversation “The Power of Sports Storytelling” with Paul Martin, co-founder of Box to Box Films, and Chris Smith, reporter of Sports Business Journal, dug into how the landscape of sports on streaming platforms is evolving with some of today’s most popular shows.”

And remember, everyone has a story.

In the 5 Myths about Motorsport Sponsorship episode of the Motorsport Coaching Podcast, now rebranded as the Motorsport Sponsorship Podcast, Belinda dives deep into the world of motorsport sponsorships, revealing insights and debunking common myths surrounding sponsorship in motorsports.

“We are thrilled to have special guests Jack and Amy from MOR Motorsport, who share their unique experiences racing off-road in America, highlighting the challenges and triumphs of securing sponsorship in a competitive environment. The duo discusses the nuances of sponsorship between the U.S. and Australia, offering valuable advice to emerging athletes on how to attract and maintain fruitful partnerships.”

You can listen to the episode here.

The Business of Being a Race Driver

Forbes looks at the career of race driver Lindsay Brewer and how she is building her brand in order to increase value to her current and potential sponsors.

“We’ve supported the cost of racing by making conscious efforts to approach multiple verticals for sponsors,” business manager Chris Young explained, describing Brewer’s newer sponsors as “supportive and synergistic to motorsports both in the B2B and B2C areas.”

Mark Boudreau
Author: Mark Boudreau

Mark is the publisher of Motorsport Prospects. As a former lawyer, he applies his legal background and research skills to assist race drivers by showcasing the resources they need to make their motorsport careers happen.