Getting That First Motorsport Sponsor

January 27, 2026 by Mark Boudreau

Getting that first motorsport sponsor is key and this week on The Business of Being a Race Driver you will get advice from pros that have been there. You will also learn why legal advice is important before signing a contract plus more motorsport sponsorship advice! The Business of Racing Finding Your First Sponsor Sponsors … Read more

Developing Your Story

July 1, 2025 by Mark Boudreau

This week’s episode of the Business of Being a Race Driver explores how to develop your story, along with a free tool to assist you in this process. Additionally, I share tips on securing sponsorships and fostering long-term relationships, among other valuable insights! The EKN article “How to Secure Sponsorship for Your Young Karting Star: … Read more

Amanda Sorensen

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