Mark Boudreau

Vegas Boosts Liberty Media’s Record F1 Revenue

Las Vegas Grand Prix Liberty Media

The Las Vegas Grand Prix was a factor in boosting Liberty Media’s F1 revenue in 2023 as it soared 23% over 2022. The numbers and analysis are part of the Business of Motorsport this week. In Motorsport Legal news, while Christian Horner is absolved by Red Bull, questions remain about the transparency of the investigation. … Read more

Getting to the Track with Electric and Hydrogen

Volvo FH Aero

Getting to the Track Sustainably is my monthly column on developments in sustainable transportation that could have some application to motorsport. Since most carbon emissions come from logistics and transportation, this topic is of utmost importance as motorsport works to make itself more sustainable. Here are some articles you may find of interest. This month … Read more

How Racing Simulators Can Reduce Motorsport’s Carbon Footprint

Dynisma

This week you will find out how racing simulators can reduce motorsport’s carbon footprint. I also bring you the details of Phase 2 of the FIA’s hydrogen development plan, synthetic fuel news and analysis and footwear created with motorsport industry waste. It’s all in this week’s edition of the Sustainable Motorsport Roundup on Motorsport Prospects. … Read more

Darren Cox’s Role in Revolutionizing Sim Racing

Darren Cox

Darren Cox’s role in revolutionizing sim racing is explored in this week’s edition of the Sim Racing Roundup. You will also find out how one sim racing coach is transitioning to real-life racing, tips from an esports racer on how to get involved in sim racing and a video for everyone out there for anyone … Read more

Is It Your Set-Up or Your Driving Style?

Set-Up or Driving Style

When the lap times just aren’t coming in, how do you know whether you need to change the car set-up or something in your driving? This week you will find out what to do from several pro drivers, all part of this week’s racecraft tips. You will also learn of an exercise great at helping … Read more

The 2024 Drift Sponsorship Summit is Coming

2024 Drift Sponsorship Summit

The 2024 Drift Sponsorship Summit is coming and in this week’s Business of Being a Race Driver I have all the details. You will also learn how to use rejections to improve your sales technique, an interview with the author of Motorsport Sagas: Unlocking the Power of Storytelling in Racing and what the recent Charlotte … Read more

More Race Driver Scholarships to Consider

IMSA Diverse Race Driver Development Scholarship

This week you will find more race driver scholarship programs to consider, and I have all the details in my latest Driver Development Roundup. I also have news on why young drivers are going the IMSA route, how F1 teams work with F2 and F3 teams and how the F1 Academy is planning to spot … Read more

More Uncertainty Over Audi F1 Bid

Audi F1 Airbox

More uncertainty is clouding the Audi F1 bid as yet another top-level executive leaves the manufacturer. Whether they continue with their F1 plans or not is part of this week’s edition of the Business of Motorsport. I also look at the finances of F1 and the teams that race in it, NASCAR’s new breed of … Read more

The Greenest Team on the Greenest Grid

Motorsport Prospects Weekly Debrief for November 19, 2021

The greenest team on the greenest grid. That’s how Envision Racing describes themselves and this week you will find out why. I also have analysis of Saudi Arabia’s involvement in electric motorsport, a technical analysis of a hydrogen combustion race engine and a test drive of the Porsche GT4 e-Performance. All this plus much more … Read more

From Sim Racing to Daytona 500 Victory: William Byron’s Journey

William Byron

William Byron graduated from sim racing to winning the Daytona 500 and this week you will find out how. You will also get words of advice from IMSA driver Parker Thompson as he builds his sim racing rig, how a race team uses a sim in their real-world racing and sim racing tips from F1 … Read more

Finding the Right Line on Track

Eau Rouge Corner

Finding the right line on track is just one of the racecraft tips you will find in this week’s edition of the Racecraft & Race Cars Roundup. You will also find out about one of the secrets to Fernando Alonso’s fitness success, a free course on dealing with pressure and what it’s like to race … Read more

How to Get Sponsors to Answer Your Calls

How to get sponsors to answer your calls

The Business of Being a Race Driver this week brings you some tips on how to get sponsors to answer your calls. You will also learn about the value of building a team, the importance of small sponsors and a new book that will help you tell your racing story. It’s all in this week’s … Read more

Canadian Motorsport Academy Launches to Develop Canadian Motorsport Talent

Canadian Motorsport Academy

The Canadian Motorsport Academy has been launched to develop Canadian motorsport talent and I have all the details in this week’s Driver Development Roundup. Additionally, this week, you’ll discover insights into the Class of 2024 at the Motorsport UK Academy, insights into the Accelerate Pride program, and the significance of assembling a team to drive … Read more

NASCAR Builds on 2023 Momentum

NASCAR Daytona 500

NASCAR is building on their 2023 momentum as they go into the Daytona 500 this weekend and it is all part of this week’s Business of Motorsport. I also highlight questions over F1’s Super Bowl strategy, the rise of online betting sponsors in F1, IMSA’s Innovation Technology Forum and intellectual property protection in motorsport. All … Read more

NXT Gen Cup Races On a Bigger Stage

NXT Gen Cup

The NXT Gen Cup electric touring car series will be racing on a bigger stage in 2024 as they will be supporting both Formula E and the DTM. This is a huge move for the series and the visibility will give young racers interested in sustainable motorsport a viable option to move up the electric … Read more

Maserati Racing Hires a Sim Racer

Maserati MSG Racing

Formula E race team Maserati MSG Racing has hired a sim racer to work for Maserati as the team’s official simulator driver and help them develop the real race car. It’s just another example of the blurring of the lines between sim racing and real-world motorsport. This week I also have details on Racing Prodigy’s … Read more

2024 Aston Martin Vantage GT3 Debuts

2024 Aston Martin Vantage GT3

The 2024 Aston Martin Vantage GT3 has debuted with the manufacturer claiming there could be up to 30 of its cars racing by the end of the year. Full details below. I also bring you details on a discount on Radical Cup North America fees, a new modern Formula Ford in the works, more racecraft … Read more

The Importance of Documenting Your Story on Social Media

Documenting your story on social media

This week you will find out the importance of documenting your story on social media. You will also get sponsorship advice from the Motorsport Prospects Archives including maximizing your motorsport sponsorship and optimizing the value you get from a race team. All this an more in this week’s edition of The Business of Being a … Read more

A New Formula Ford is Being Developed

Motorsport Prospects Weekly Debrief for October 25, 2021

Motorsport Australia is spearheading a new Formula Ford chassis that is being developed which will incorporate modern safety advances but keep the low grip, low aero philosophy. Full details in this week’s Driver Development Roundup. You will also find out how Porsche evaluates drivers for their Porsche Carrera Cup GB Junior program, Sarah Moore on … Read more