MotoGP

Business of Motorsport for September 23, 2022

Diesel Beverages Sponsorship

I have another jam-packed Business of Motorsport for you this week. I cover everything from Red Bull Powertrain plans to the debate over Superlicense points, from the Porsche IPO to Ford’s motorsport plans, Aston Martin’s woes on and off the track and much more. I also have news on the latest motorsport sponsorship deals, the … Read more

Business of Motorsport for September 16, 2022

FIA Women in Motorsport Commission Monza 2022 Networking Event

This week in the Business of Motorsport I once again bring you news and developments from throughout the world of motorsport. I look at the recent FIA Women in Motorsport Commission networking event in Monza, what’s next for Red Bull Powertrains, the legal aspect of NFTs and the metaverse for sports brands, Ford’s motorsport plans … Read more

Business of Motorsport for September 9, 2022

Van Diemen RF350

The Business of Motorsport just keeps getting bigger week after week and this week is no exception. From the state of drag racing in the United States to Porsche’s role in F1 and their upcoming IPO, from internship programs with race teams and series to the return of Van Dieman, it is all here. I … Read more

The Business of Motorsport For August 19, 2022-Return of a Legend

The Business of Motorsport For August 19, 2022

This week in The Business of Motorsport, I look at the return of Brabham, the future of Formula E, how Porsche and Audi’s involvement in F1 could change the motorsport ecosystem, the increasing value of a NASCAR franchise and more. I also take a look at the latest motorsport sponsorship news, how various teams are … Read more

The Business of Motorsport for June 24, 2022-Managing a Different Kind of Crash

The Business of Motorsport for June 24, 2022

This week in The Business of Motorsport I touch on everything from racing calendar challenges and opportunities, the impact of the crypto crash on sports sponsorships to how one sports car manufacturer manages multiple sports car programs. All this plus the usual motorsport sponsorship news and the latest motorsport industry movers and shakers. Motorsport Industry … Read more

The Business of Motorsport for May 27, 2022

The Business of Motorsport for May 27, 2022

This week’s Business of Motorsport ranges far and wide across the motorsport spectrum. There is plenty of Formula 1 business news as usual, but I also bring you developments in motorsport related DAOs, the fine line to balance with cryptocurrency sponsorship, ORECA’s 100th race car, bringing motorsport back to New Orleans and more. As usual … Read more

Business of Motorsport for May 13, 2022- The Highs and the Lows

Business of Motorsport for May 13, 2022

This week’s Business of Motorsport is filled with the highs and the lows of this ever-changing sport. I look at the highs and the lows of the Miami Grand Prix, Michael Andretti’s attempts to enter a team in Formula 1, the reasons behind the cancellation of the Vancouver ePrix and more. There is news about … Read more

Business of Motorsport for May 6, 2022-VW Finally Confirms F1

Business of Motorsport for May 6, 2022

In this week’s Business of Motorsport, I cover everything from Porsche and Audi going to F1 to why motorsport has not been sharing in the sports betting boom. I look at the organization behind the Miami Grand Prix, Suzuki’s MotoGP exit, series and team sponsorship deals, a new track in Tennessee and more motorsport industry … Read more

Sustainable Motorsport Roundup for April 23, 2022-Every Little Bit Counts

Sustainable Motorsport Roundup for April 23, 2022-Every Little Bit Counts

While it has been just a few days between editions of the Sustainable Motorsport Roundup this week, I still have a lot to share with you. From Toyota’s hydrogen-fueled Corolla to the sustainable blockchain, Eco-friendly racing tires, and Porsche Supercup and MotoGP sustainability plans, you will find it all here and more. I also give … Read more

Business of Motorsport for April 22, 2022-Supply Chain Issues and More

Business of Motorsport for April 22, 2022

Today’s Business of Motorsport could be considered Part Two of the Easter-delayed column I published on Monday. I have news from the worlds of Formula 1, Formula E, Indycar, NASCAR, NHRA, MotoGP and more. Hear from today’s movers and shakers, team owners and other motorsport professionals. I also bring you some of the latest sponsorship … Read more

The Business of Motorsport News for February 4, 2022 – Viva Las Vegas and More

The Business of Motorsport News for February 4, 2022

This week’s Business of Motorsport News looks at the increasingly probably chance of a an F1 race in Las Vegas, MotoGP looks to Formula 1 for inspiration on a number of fronts, building a race track in the L.A. Coliseum and more. Formula 1 Liberty has made no secret of wanting to expand F1 into … Read more