Crack European squad PREMA Racing is joining Indycar in 2025 and they have no illusions at how difficult the move will be. This is one of the major stories in this week’s Business of Motorsport. I also have details on Andretti Global’s new UK base, Formula E selling their 12th grid spot and why a … Read more
The Las Vegas Grand Prix was a factor in boosting Liberty Media’s F1 revenue in 2023 as it soared 23% over 2022. The numbers and analysis are part of the Business of Motorsport this week. In Motorsport Legal news, while Christian Horner is absolved by Red Bull, questions remain about the transparency of the investigation. … Read more
More uncertainty is clouding the Audi F1 bid as yet another top-level executive leaves the manufacturer. Whether they continue with their F1 plans or not is part of this week’s edition of the Business of Motorsport. I also look at the finances of F1 and the teams that race in it, NASCAR’s new breed of … Read more
NASCAR is building on their 2023 momentum as they go into the Daytona 500 this weekend and it is all part of this week’s Business of Motorsport. I also highlight questions over F1’s Super Bowl strategy, the rise of online betting sponsors in F1, IMSA’s Innovation Technology Forum and intellectual property protection in motorsport. All … Read more
In this week’s Motorsport Law Roundup, I delve into how a significant legal ruling in motorsport may shed light on the 2021 Abu Dhabi Grand Prix controversy. Furthermore, I explore its potential application to the Felipe Massa case. Additionally, I analyze the ramifications of Lewis Hamilton’s contract with Ferrari, delve into Michael Andretti’s response to … Read more
It was a week of bombshell news in motorsport as F1 formally rejected the Andretti-Cadillac F1 bid, while Lewis Hamilton has made a shock move to Ferrari for the 2025 season. In other Business of Motorsport news, NASCAR hopes that their new Netflix series will bring in new fans, MotoGP loses its Argentinian race, IMSA … Read more
IndyCar is on a roll as they enter new media negotiations on the back of their best viewing numbers since 2016. It’s all part of this week’s Business of Motorsport. I also look at the two new racing teams that made Forbes’ list of the World’s 50 Most Valuable Sports Teams, the possible return of … Read more
Hugo Boss is looking to take advantage of F1’s booming popularity as they have ditched Formula E and are now focused on Formula 1. This is all part of this week’s Business of Motorsport Roundup. I also bring you details on Liberty Media’s approach to Verstappen’s dominance on track, the legal strategy Felipe Massa is … Read more
The Web3 journey of McLaren Racing is just one of the topics covered in this week’s Business of Motorsport Roundup. While you may think that NFTs have faded away, McLaren are demonstrating that done right, they can be a marketing success. In addition to McLaren’s Web3 journey I look at the cost of the Las … Read more
The Alpine F1 team is struggling on the track and off and you will find a lot of opinions on why in this week’s edition of the Business of Motorsport. I also look at why FIA president Mohammed Ben Sulayem is pressing ahead on new teams in F1 despite opposition, Toyota’s new sustainable WRC base … Read more
It is no FISA-FOCA war but there appears to be a growing battle of wills in Formula 1 between the FIA on one side and Liberty Media and the F1 teams on the other. This week I bring some examples of the brewing conflict. I also bring you the latest F1 team valuations, inside a … Read more
NASCAR sings Sweet Home Chicago in this week’s edition of the Business of Motorsport Roundup as they successfully pulled of a street race despite horrible weather conditions. I also look at the latest developments regarding the new investor group buying into Alpine F1, the future of GT racing, why some brands waste their money in … Read more
Alpine F1 has gone Hollywood as it has attracted a new investor group that includes actor Ryan Reynolds. How this investment factors into both the valuation of F1 teams and the series is covered in this week’s Business of Motorsport Roundup. In addition to F1 business news I cover Michael Andretti’s potential move into NASCAR, … Read more
This week I feature a great article on how the Canadian Grand Prix has persevered all these years. In typical Canadian fashion, the race has quietly become one of the most popular races on the calendar. In addition to this, this week’s edition of the Business of Motorsport is jam-packed due to my being away … Read more
Honda making a surprising reversal in F1 highlights this week’s Business of Motorsport Roundup as I cover that and other intriguing motorsport developments. I also look at whether the AlphaTauri F1 team is or is not for sale, what it is like running the “greatest spectacle in racing,” the possibility of the return of A1 … Read more
A sponsor lawsuit kicks off this week’s edition of the Business of Motorsport and that is not the only motorsport-related legal issue for this week. In addition to the sponsor lawsuit, I look at how Felipe Massa is considering legal action regarding the 2008 F1 season and the infamous “crashgate” incident at the Singapore Grand … Read more
With the announcement that Wynn Las Vegas is offering a $1 million package for the Las Vegas Grand Prix in the midst of a cryptocurrency sports sponsorship meltdown, it has been an interesting week in the Business of Motorsport. In addition to grandstands on the Strip, I look at the support for the upcoming Detroit … Read more
A few weeks ago, the Business of Motorsport brought you Tales from the Piranha Club. This week starts off with a few lessons from the same infamous “Piranha Club” where tales of competing contracts, broken promises and midnight deadlines abound. I also look at F1’s record second quarter results, Supercars boardroom news, Formula E’s formula … Read more
This week in the Business of Motorsport news roundup there are all kinds of developments to digest. From the growth of Formula One since Liberty Media bought the commercial rights, to Indycar’s quest for a third engine supplier, to IMSA’s new look GTP class and how the concept evolved. I also sadly bring news of … Read more
The Business of Motorsport column is getting longer and longer each Friday as the motorsport business news shows no signs of slowing down. In fact, things are accelerating, with major developments in Formula E, Formula 1 and international sportscar racing. I also have some motorsport sponsorship updates, the latest Business of Running a Race Team … Read more