Canadian Grand Prix

F1 Sponsors Go All In At Las Vegas Grand Prix

F1 Sponsors Glenfiddich

F1 sponsors have gone all in at the Las Vegas Grand Prix, and you will get plenty of examples in this week’s Business of Motorsport Roundup. I also cover the latest on the potential future of Liberty Media, why Roger Penske bought the Long Beach Grand Prix and MotoGP’s new look. All this plus the … Read more

Canadian Grand Prix Rescheduled for 2026 to Rationalize F1 Calendar

Canadian Grand Prix

The Canadian Grand Prix has been rescheduled to earlier in May for 2026 as part of Formula 1’s switch to a more geography-based calendar and I have the details this week. I also have an article that looks at Formula 1’s influence in the location of COP29, a new podcast from Hansen Motorsport and a … Read more

Hydrogen Hot Rods Accelerate the Path to Sustainability

Hydrogen Hot Rods

Hydrogen hot rods are part of a new wave of hydrogen-powered race cars as the battle over sustainable technology in motorsport continues to grow. I also have details on Mercedes F1’s plans for sustainable aviation fuel in 2025, Aston Martin’s work in decreasing the environmental footprint of data and the “Battle of Technologies” in Rallycross. … Read more

Anatomy of a Motorsport Sponsorship Deal

Anatomy of a Motorsport Sponsorship Deal

This week you will read about the anatomy of a motorsport sponsorship deal that details why the sponsor got involved and what they get out of it. I also have news about a possible return of Toyota to F1, the differences between owning an F1 and Indycar team and the latest motorsport sponsorship deals and … Read more

The 2023 Formula 1 Power List is Out

2023 Formula 1 Power

The 2023 Formula 1 Power List is out and in this week’s Business of Motorsport you will find out who is on top, who has dropped and who is new to the list. I also feature news about the Canadian and Miami Grands Prix, IndyCar and NASCAR expansion plans, a new book on the future … Read more

How the Canadian Grand Prix Has Persevered All These Years

Canadian Grand Prix

This week I feature a great article on how the Canadian Grand Prix has persevered all these years. In typical Canadian fashion, the race has quietly become one of the most popular races on the calendar. In addition to this, this week’s edition of the Business of Motorsport is jam-packed due to my being away … Read more