Apple has gone retro in their latest partnership activation with Penske Porsche Motorsport, and I give you a glimpse in this week’s Business of Motorsport Roundup. I also have details on how Formula 1 makes money and much more. Motorsport Industry News What are the Main Revenue Streams in Formula 1? Silvia Schweiger breaks the … Read more
Joe Gibbs Racing has launched a lawsuit against it former competition director and you will find out why in this week’s Business of Motorsport Roundup. I also have news on F1 finances, the return of the Turkish Grand Prix and more sponsorship deals. Motorsport Industry News F1 Revenue Grows 14% YoY to US$3.87BN in 2025 … Read more
Fox has bought into IndyCar as they have announced a one-third investment in Penske Entertainment. What this means is discussed in this week’s Business of Motorsport Roundup. I also have news of interest in a revived Turkish Grand Prix, NASCAR’s Chicago plans and the latest motorsport deals and partnerships. Motorsport Industry News IndyCar Penske Entertainment … Read more
McLaren are expanding to Hypercar and in this week’s Monday edition of the Business of Motorsport Roundup I have all the details. I also have the latest updates on the countries wanting an F1 race, the possibility of NASCAR racing in San Diego as well as the latest motorsport legal news, sponsorship deals and partnerships. … Read more
How competitive imbalance could impact F1’s investment potential is the headline this week as Max Verstappen looks to be continuing his winning ways. How will this affect both how the series is perceived as well as its ultimate financial potential? That is just one of the topics covered in this week’s Business of Motorsport. I … Read more
More uncertainty is clouding the Audi F1 bid as yet another top-level executive leaves the manufacturer. Whether they continue with their F1 plans or not is part of this week’s edition of the Business of Motorsport. I also look at the finances of F1 and the teams that race in it, NASCAR’s new breed of … Read more
