This week you will learn about the importance of using an old-fashioned notebook from somebody whose success is a testament to its utility. You will also learn how to be a top driver, the life of a freelance GT professional and some exciting driver development programs in the karting world. All this and more in … Read more
What brands look for when partnering with athletes is just some of what you will learn as we embark on another week of The Business of Being a Race Driver. You will also find out about the challenges facing women in motorsport when it comes to securing sponsorship, how to connect sponsorship with sales growth … Read more
Last Friday was International Women’s Day and in light of this there were many driver development-related announcements aimed at encouraging female participation in motorsport. Here are some of the global female driver development-related announcements aimed at encouraging female participation in motorsport that were published over the last week or so as well as additional analysis … Read more
How competitive imbalance could impact F1’s investment potential is the headline this week as Max Verstappen looks to be continuing his winning ways. How will this affect both how the series is perceived as well as its ultimate financial potential? That is just one of the topics covered in this week’s Business of Motorsport. I … Read more
The Canadian Motorsport Academy has been launched to develop Canadian motorsport talent and I have all the details in this week’s Driver Development Roundup. Additionally, this week, you’ll discover insights into the Class of 2024 at the Motorsport UK Academy, insights into the Accelerate Pride program, and the significance of assembling a team to drive … Read more
NASCAR is building on their 2023 momentum as they go into the Daytona 500 this weekend and it is all part of this week’s Business of Motorsport. I also highlight questions over F1’s Super Bowl strategy, the rise of online betting sponsors in F1, IMSA’s Innovation Technology Forum and intellectual property protection in motorsport. All … Read more
Motorsport Australia is spearheading a new Formula Ford chassis that is being developed which will incorporate modern safety advances but keep the low grip, low aero philosophy. Full details in this week’s Driver Development Roundup. You will also find out how Porsche evaluates drivers for their Porsche Carrera Cup GB Junior program, Sarah Moore on … Read more
Details of the Motorsport New Zealand Elite Motorsport Academy, which has opened applications for 2024, highlight this week’s Driver Development Roundup. You will also find details on the Skip Barber Racing School’s Formula Race Series 2024 season and scholarship, the new DEForce Racing Driver Development team, the partnership between the new Red Bull Academy Program … Read more
More Than Equal has launched a driver development program for 2024 with applications being accepted up until January 31st. I have the details for you. In addition to this you will learn about the 2024 plans for the Ligier Junior Program as well as the murky world of the FIA driver ratings. It is all … Read more
As Honda finalizes its rebranding of Honda Performance Development, the announcement that it will be involved in the development of the next Honda F1 engine may cause IndyCar even more reason for concern. It is all part of the Business of Motorsport this week. I also have a look at who really made money from … Read more
This week in race driver development news I have details on Mazda Motorsports’ MX-5 Shootout nominees in both Spec MX-5 and Mazda MX-5 Cup. I also have details on the relaunch of Formula FARA, the new scholarships in American F4 and Formula Regional and the launch of the NASCAR Drivers Recruitment Program in Europe. All … Read more
An Austrian Royal rebel who is aiming to revolutionize driver development highlights this issue of the Driver Development Roundup. You will also find possible opportunities in the Porsche Carrera Cup GB Junior program and the MX-5 Cup in the USA, Ferrari Development Academy news, an electric racing school event for rookie drivers and how sim … Read more
The Web3 journey of McLaren Racing is just one of the topics covered in this week’s Business of Motorsport Roundup. While you may think that NFTs have faded away, McLaren are demonstrating that done right, they can be a marketing success. In addition to McLaren’s Web3 journey I look at the cost of the Las … Read more
Details on how to become a race driver starts off this week’s Driver Development Roundup as I feature a great video that gives you a taste of what to expect. I also look at the role that the Feed Racing school in France played in the burgeoning career of a Team Canada Scholarship winner and … Read more
The truth about getting to F1 is one of the topics in this week’s Driver Development Roundup. I also cover the release of the More Than Equal report on female participation in motorsport, how F1 driver academies work and the launch of the F1 Academy’s Discover Your Drive program. All this and more in this … Read more
This week I feature my usual assortment of race driver development programs and racecraft tips that you can use as you work to achieve your motorsport goals. From passing tips on track to retaining focus in an endurance race, there is something for all racers in this week’s racecraft tips. In race driver development news, … Read more
The answer to who will be a Porsche Junior and Girl on Track Rising Star in 2023 should be known over the next few weeks. These are just two of the race driver development programs covered in this week’s edition of the Driver Development and Racecraft News, Tips & Techniques Roundup. In addition to all … Read more
This week’s The Business of Being a Race Driver features a number of exciting developments. I bring you updates from Belinda Riseley from MotiV8 Training and what she has planned for the future, Megan Meyer on how to use your personality to build your racing social media, the 5 reasons why Pfaff thinks there is … Read more
This week in the Racecraft & Driver Development Roundup there is some great stuff you need to check out. In Racecraft, I have a few podcast episodes you should listen to as well as tips on driving in the rain. In Driver Development, I bring you news on a new driver development program for women … Read more