The podcast this week features Brian McRae, the Partner Marketing Manager for Gradient Racing. Brian explains why sales is all about building trust and how you can learn sales techniques to increase your effectiveness in your sponsorship acquisition methods. Some of the topics we discussed include: Additional Resources Mentioned: Listen to the full episode here!
The Elite MotorSport Academy of New Zealand has kicked off their 2026 development camp, and I have the details in this week’s Driver Development Roundup. I also have details on how F2 drivers are relying on their teams for advice, the new Dubai Motorsport Academy and much more! Becoming a Professional Race Driver Racing Through … Read more
Mercedes-Benz Canada has launched a $50,000 motorsport scholarship and I have the details in this week’s Driver Development Roundup. I also have details on the importance of team debriefs, what’s coming up on the podcast and much more! Becoming a Professional Race Driver How Helio Castroneves Made Indy 500 History NBC Sports legend Leigh Diffey … Read more
Jason Plato has spoken openly about the value of speaking openly about mental health and in this edition of the Driver Development Roundup you will hear what the touring car legend has to say. I also over the F1 paths of two current drivers, why mental preparation is key and more! Becoming a Professional Race … Read more
