Building long-lasting sponsor partnerships is just one of the topics covered in this week’s edition of The Business of Being a Race Driver. I also have advice on why your social media engagement is stalling, the importance of investing in marketing like you invest in the car as well as details on opportunities to race … Read more
The Mustang Challenge Le Mans Invitational is now accepting entries and in this week’s Racecraft & Race Cars Roundup I have all the details on how to take part. I also have more racecraft tips, 2025 series calendars and more. Racecraft Tips & Techniques On-Track In the video above, Enzo Mucci shares his top tip … Read more
Don’t be a jerk. Sounds simple enough but this week in the Racecraft & Race Cars Roundup you will get some reminders in case you forget. I also have tips on data analysis, the resurgence of Japanese motorsport and some track event fun as well as a race drive that is available. All this and … Read more
The new BMW M4 GT3 EVO has completed its first test at the Nordschleife as it prepares for its 2025 debut, and this week I have the details. I also have a great tip from IndyCar and F1 driver Romain Grosjean, the importance of getting ready for your first race and how real and virtual … Read more
Working with a race engineer is just one of the topics that you will find covered in this week’s Racecraft & Race Cars Roundup on Motorsport Prospects. I also have tips on conquering street circuits, how to deal with fear and self-doubt and why Canada’s Sentra Cup should come to America. All this and much … Read more
Why Oliver Rowland uses a sports psychologist is just one of the many racecraft tips and nuggets of advice in this week’s Racecraft & Race Cars Roundup. I also have the top mistakes that amateur race car drivers make, what to do when things go sideways and how to measure for a racing helmet. All … Read more
Why you are posting on social media is just as important as what you are posting, and Eddie Garrison explains how you should approach your social media marketing to best effect in this week’s edition of The Business of Being a Race Driver. In addition to social media marketing advice, this week I feature recommendations … Read more
