Sponsorship pricing

Rethinking Racing Sponsorship

Racing sponsorship

Rethinking racing sponsorship is just one of the topics covered in this week’s Business of Being a Race Driver. You will also understand why some racers get big paychecks while others don’t and more! Why Do Some Racers Get Big Paychecks While Everyone Else Gets Product Discounts? Rethinking Racing Sponsorship as Capital Deployment Brian Scott … Read more

Mascara Money And Female Motorsport Sponsorship

Mascara maoney: The Charlotte Tilbury F1 Academy ace car

Does mascara money give female race drivers the data they need in their hunt for sponsorship? That is just one of the items covered in this week’s edition of the Business of Being a Race Driver. I also have advice on how to conduct sponsorship research, details on the 2025 Motorsports Sponsorship Summit and spotting … Read more