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The Business of Being a Race Driver for October 11, 2022

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The Business of Being a Race Driver for October 11, 2022

Do you feel like you are a sponsorship loser? In this week’s Business of Being a Race Driver, have a look at Diary of a Sponsorship Loser and see if there is any of you in there and what you should do about it. This week I also bring you advice on the importance of … Read more

The Business of Being a Race Driver for February 15, 2022-Branding, Marketing ROI and an Available Drive

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The Business of Being a Race Driver for February 15, 2022-Branding, Marketing ROI and an Available Drive

This week on The Business of Being a Race Driver I bring you some tips on branding, understanding marketing ROI requirements for various motorsport stakeholders, details on an Instagram tips webinar and an available drive. Motorsport Marketing Tips & Techniques Success off the track usually breeds success on it, but in order to be successful … Read more