non-fungible tokens

Las Vegas Goes All Out as Crypto Crashes

Las Vegas Grand Prix Grandstands

With the announcement that Wynn Las Vegas is offering a $1 million package for the Las Vegas Grand Prix in the midst of a cryptocurrency sports sponsorship meltdown, it has been an interesting week in the Business of Motorsport. In addition to grandstands on the Strip, I look at the support for the upcoming Detroit … Read more

Business of Motorsport for February 18, 2022-Crypto Deals and More

Red Bull Bybit F1 Car

A lot of news in the business of motorsport this week as a number of big F1 deals were signed and the impact on the F1 budget cap, some changes in race team ownership, various motorsport-related company finance news, and the release of an index of brands using sport to link purpose with profit. Formula … Read more