Motorsport budgets are just one of the things covered in this week’s Business of Being a Race Driver. I also have advice on getting a contract, sponsorship inspiration from the Lionesses and much more!
Overview
The Business of Racing
What It Takes to Get a Contract
On-Demand Access to the Sponsorship Success Method
Charge Sponsorship is offering on-demand access to their Sponsorship Success Method which they call a blueprint to find sponsors. “Join sponsorship expert Eric Beadle for this on-demand training and discover the blueprint successful professionals use to land major sponsorship deals. You’ll learn why most outreach fails, the 3-pillar framework that gets sponsors saying “yes,” and hear real-world stories from those who’ve leveled up with the Sponsorship Success Method.” You can sign up here.
‘I Want to be a Female F1 Driver but the Money Needed is Ridiculous’
Aiva Anagnostiadis, 18, says that sponsors are hard to come by but believes today’s F1 Academy drivers are clearing a path for future women. But budgets are still high.
Grassroots Racing Sponsorship Inspiration from The Lionesses
The Racing Mentor looks at the example of the British Lionesses football club and how they work with sponsors. “How racing drivers can push grassroots sport in a way that not only is great for motorsport but also has a lot of benefits for the sponsor, too.”
The Costs of Racing
Motorsport Has Become a Bank Account Test
In a recent Instagram post, the Drive Line agency looks at how the money to compete in motorsport is getting to be unsustainable, using the example of Zak O’Sullivan. They quote the following budgets for a season of racing in Europe:
Karting: €50,000 – €200,000
F4: €175,000 – €500,000
FRECA: approximately €1,000,000
F2: €1.5M – €3M
Author: Mark Boudreau
Mark is the publisher of Motorsport Prospects. As a lawyer, he applies his legal background and research skills to assist race drivers by showcasing the resources they need to make their motorsport careers happen.
