Building long-lasting sponsor partnerships is just one of the topics covered in this week’s edition of The Business of Being a Race Driver. I also have advice on why your social media engagement is stalling, the importance of investing in marketing like you invest in the car as well as details on opportunities to race … Read more
Mazda Motorsports has awarded $500,000 in scholarships for 2025 and in this week’s Driver Development Roundup you will get the details and some hints on how to get there yourself. I also have a ton of scholarship news from around the world, more on Robert Wickens’ journey in breaking barriers and several driver journeys for … Read more
This week I look at how road racing is on the rebound in America with healthy grids and a budget for all types of racers. In addition to that I look at guidance on how to lodge a protest and appeal with Motorsport UK, more details on the 2023 Macau Grand Prix, off-road racing developments … Read more
In the Motorsport Series News roundup this week, Ferrari starts testing for their Hypercar return, an update on the new GTP manufacturer testing plans, a new North American Endurance series, Radical racing return to France, S5000 changes and more. Ferrari driver Alessandro Pier Guidi fired up the engine of the new Ferrari Le Mans Hypercar … Read more
