News Racers Can Use

Why You Need a Sponsorship Agreement

Sponsorship Agreement

Why you need a sponsorship agreement is a topic close to my heart as a lawyer and in this edition of The Business of Being a Race Driver you will find out why. This week I also look at why Megan Meyer thinks you should break up with your old sponsorship package, why James Baldwin … Read more

Tips on How You Can Improve Your Braking Skills and More Racecraft

Tips on How You Can Improve Your Braking Skills and More Racecraft

Tips on how you can improve your braking skills and more racecraft advice highlight this week’s edition of the Driver Development & Racecraft Roundup. In addition to braking techniques, I look at how karting can help you in your driver development training, setting a best lap time at Dubai Autodrome Circuit, how mental fatigue affects … Read more

303 F1 Sponsorship Deals and Counting

F1 Sponsors

303 F1 sponsorship deals and counting. That is the number of sponsors currently in Formula 1 and it shows no signs of declining. In addition to this sponsorship bounty in F1, I have news of how IndyCar is willing to lose money to gain fans in Detroit, more twists, and turns in the Palm Beach … Read more

Why Are Race Simulators Important?

Racing Unleashed

Why are Race Simulators important? From learning a track, improving your racecraft or building your confidence, it is an important tool for the race driver. This week on the Sim Racing and Esports News Roundup I bring you details on how a GB4 competitor uses sim racing to hone his skills, how sim racing is … Read more

Motorsport Prospects Partners with Racing Edge for Newsletter

Motorsport Prospects logo

I am excited to announce that Motorsport Prospects has teamed up with the motorsport-mad folks at Racing Edge to become part of their Weekly Motoring Goodness newsletter! The first edition with content from Motorsport Prospects will be in the April 14th newsletter. Why? The number one request I have been getting in response to the … Read more

Why Thinking Outside the Box Could Result in a Marketing Bonanza

Josh Williams

Thinking outside the box is easier said than done because it is so hard to define. Which is why this week I will give you a perfect example of how it is done. In addition to thinking outside the box, Megan Meyer explains how to get motorsport sponsorship after Covid, the MotiV8 Podcast looks at … Read more

Boosting Your Cognitive Performance and More Driver Development Advice

AMR Driver Academy

Tips on boosting your cognitive performance are just one part of this week’s jam-packed Driver Development News & Racecraft Tips & Techniques roundup. I also look at how a sim racer is applying his sim racing skills to real world racing in the GB4 Championship, how you can grab the attention of motorsport talent scouts, … Read more

Sustainable Motorcycle Racing Accelerates on Track

BMW Motorrad Motorsport

Sustainable motorcycle racing is prominently featured in this week’s Sustainable Motorsport Roundup as both the WSBK and MotoE take the spotlight. The WSBK is switching to sustainable fuels while MotoE should get a bigger spotlight in the world of motorcycle racing as they hit the track with their new electric Ducati racing bikes. I also … Read more