the business of being a race driver

Getting Sponsorship as You Climb the Motorsport Ladder

Ryan Harper-Ellam

Getting sponsorship as you climb the motorsport ladder is just part of what is covered this week in The Business of Being a Race Driver. You will also find tips on determining if your personal brand is holding you back from getting sponsors, 7 paths to motorsport sponsorship and more great race driver business posts … Read more

The Demise of ADAC F4 and European F4 Budgets

ADAC F4

The demise of ADAC F4 and European F4 budgets are just part of what are featured in this week’s The Business of Being a Race Driver. In addition to discussing the budgets of racing F4 in Europe, I bring you advice on social media caption mistakes you don’t want to make, a comprehensive online motorsport … Read more

The Business of Being a Race Driver for February 1, 2022 – Networking, Getting the Right Sponsorship ROI and More

The Business of Being a Race Driver for February 1, 2022 - Networking, Getting the Right Sponsorship ROI and More

The business of being a race driver seemingly never ends. The search for sponsorship to make your budget is a never-ending series of meetings, presentations and phone calls. Here are some tips to help. Tools, Tips & Techniques In business, networking can often be the difference between success or failure since knowing the right people … Read more

The Business of Being a Race Driver for January 11, 2022

The Business of Being a Race Driver for January 11, 2022

The Business of Being a Race Driver covers the topics that often times dread such as building up a sponsorship deck, researching potential sponsors, networking and basically dealing with all the non-racing topics (yes that would be money) that are the necessary lifeblood of any successful race driver. Curated from top motorsport professionals from around … Read more