Networking

The Importance of Building Relationships with Your Sponsors

Importance of building relationships

The importance of building relationships with your sponsors is just one of the topics covered in the latest edition of The Business of Being a Race Driver. I also have tips on building your online presence, the importance of networking for a race driver and some new approaches to the costs of racing. All this … Read more

Branding Tips From James Hinchcliffe

James Hinchcliffe

Branding tips from James Hinchcliffe are just one of the highlights that I link to in this week’s edition of The Business of Being a Race Driver. I also feature essential tips for securing sponsorships, how to post consistently on social media and racing Spec Miata on a budget. All this and much more in … Read more

Opportunities to Race Within Your Budget

Racing Within Your Budget

This week I bring you details on some opportunities to race within your budget both in the UK and North America. I also give you a good reason to attend the Performance Racing Industry trade show next month. It’s all here in the Business of Being a Race Driver Roundup on Motorsport Prospects. Its news … Read more

Networking Tips for Race Drivers

LinkedIn on Mobile

Networking tips for race drivers are the focus in this week’s Business of Being a Race Driver Roundup. Networking as I have mentioned numerous times, can be the difference between landing sponsors or spending the season on the sidelines and its importance, both virtually and in real life, cannot be underestimated. In addition to networking … Read more

How to Write a Sponsorship Proposal and More Business of Being a Race Driver

Modern Boardroom

Class is in session this week as I feature a fundamental component of sponsorship 101 and that is a webinar on how to write sponsorship proposals that sell. In addition to writing sponsorship proposals, I feature an article on tips for building relationships with sponsors and how Shift Up Now’s move into NFTs will benefit … Read more

The Business of Being a Race Driver for August 30, 2022

The Business of Being a Race Driver for August 30, 2022

This week The Business of Being a Race Driver features a whole bunch of tips and tools that should help make the business of being a race driver that much easier and more effective for you. There is everything from advice on how to create sponsored YouTube content to tips on how to speak out … Read more

The Business of Being a Race Driver for February 1, 2022 – Networking, Getting the Right Sponsorship ROI and More

The Business of Being a Race Driver for February 1, 2022 - Networking, Getting the Right Sponsorship ROI and More

The business of being a race driver seemingly never ends. The search for sponsorship to make your budget is a never-ending series of meetings, presentations and phone calls. Here are some tips to help. Tools, Tips & Techniques In business, networking can often be the difference between success or failure since knowing the right people … Read more