Endorser Liability

How Formula 1 Divides Revenue Amongst Teams and More

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F1 Grid

This week in the Business of Motorsport, I bring you an analysis by Racing News365 of how Formula 1 revenues get divided amongst the teams. In addition to that, there are details on increased F1 viewership in the United States, a potential sale of the DTM, and whether MotoGP is reaching its limits. I also … Read more

Leveraging Your Current Partnerships and More Race Driver Business Advice

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Spire Motorsports Car

Leveraging your current partnerships is so important as these partners already know and understand your value. This week in The Business of Being a Race Driver, I bring you details on a 3-Day Challenge that looks at how to leverage these partnerships. I also bring you 3 branding mistakes you must not make, how to … Read more