Aston Martin F1

How Formula 1 Divides Revenue Amongst Teams and More

F1 Grid

This week in the Business of Motorsport, I bring you an analysis by Racing News365 of how Formula 1 revenues get divided amongst the teams. In addition to that, there are details on increased F1 viewership in the United States, a potential sale of the DTM, and whether MotoGP is reaching its limits. I also … Read more

So, You Want to Be a Race Driver?

Austin Riley's Radical Cup Car

So, you want to be a race driver? If you don’t know already, it takes incredible commitment, perseverance and yes, a lot of money. But it is possible if you want it hard enough. In this edition of the Racecraft & Driver Development News roundup I bring you my regular dose of curated racecraft advice … Read more

How Will Cryptocurrency Chaos Affect Sports Sponsorship?

Mercedes F1 FTX

As the cryptocurrency ecosystem stumbles from one calamity to the next, the sports industry is starting to ask itself, how will this cryptocurrency chaos affect sports sponsorship? This is just one of the topics discussed in this week’s Business of Motorsport. Updated with more information regarding the collapse of FTX and Crypro.com’s position on these … Read more

Sustainable Motorsport Roundup for October 29, 2022

Electrikhana

This week in the Sustainable Motorsport Roundup I bring yet more developments in the fast-paced world of sustainable motorsport. The Roundup looks at the state of EV racing in the United States, an all-electric Gymkhana race car, issues with Formula E’s new fast charging technology and much more. I also bring you details on a … Read more

Business of Motorsport for October 14, 2022

Justina Williams

If you were as mesmerized, horrified and otherwise bemused by the trainwreck that was Rich Energy’s sponsorship of the Haas F1 team in 2019 as I was, then this edition of the Business of Motorsport is for you. If you are also curious about the state of mobile phone provider Rokit’s role in sports sponsorship, … Read more