Haas F1

How Will Cryptocurrency Chaos Affect Sports Sponsorship?

Mercedes F1 FTX

As the cryptocurrency ecosystem stumbles from one calamity to the next, the sports industry is starting to ask itself, how will this cryptocurrency chaos affect sports sponsorship? This is just one of the topics discussed in this week’s Business of Motorsport. Updated with more information regarding the collapse of FTX and Crypro.com’s position on these … Read more

Business of Motorsport for October 21, 2022

Porsche 911 GT3R

The Business of Motorsport is absolutely jam packed this week but here are a few highlights to look forward to: See how an iconic Las Vegas hotel is investing 1 billion dollars in preparation for the inaugural Las Vegas Grand Prix. Learn about the first and so far, only sports betting app dedicated entirely to … Read more

The Business of Motorsport For August 19, 2022-Return of a Legend

The Business of Motorsport For August 19, 2022

This week in The Business of Motorsport, I look at the return of Brabham, the future of Formula E, how Porsche and Audi’s involvement in F1 could change the motorsport ecosystem, the increasing value of a NASCAR franchise and more. I also take a look at the latest motorsport sponsorship news, how various teams are … Read more

Business of Motorsport for May 6, 2022-VW Finally Confirms F1

Business of Motorsport for May 6, 2022

In this week’s Business of Motorsport, I cover everything from Porsche and Audi going to F1 to why motorsport has not been sharing in the sports betting boom. I look at the organization behind the Miami Grand Prix, Suzuki’s MotoGP exit, series and team sponsorship deals, a new track in Tennessee and more motorsport industry … Read more