This week you will find out the importance of documenting your story on social media. You will also get sponsorship advice from the Motorsport Prospects Archives including maximizing your motorsport sponsorship and optimizing the value you get from a race team.
All this an more in this week’s edition of The Business of Being a Race Driver on Motorsport Prospects.
Don’t forget that the Motorsport Prospects Weekly Newsletter is now available so you will not miss out on any news racers can use! Check out the footer of every page on the Motorsport Prospects website and sign up now!
The Business of Racing

Here is a clip from an interview with Chris Harfield and Enzo Mucci where they talked about motorsport sponsorship and race drivers marketing themselves.
If you are new to News Racers Can Use here at Motorsport Prospects and specifically my Business of Being a Race Driver column, you may have missed some incredible content that I have curated from the most knowledgeable motorsport professionals covering motorsport marketing and sponsorship.
Here are yet more articles for you to review that you may have overlooked. I have been featuring highlights from the Business of Being a Race Driver column every week as this information is still effective and valuable. As they say, knowledge is power!
- Maximizing Motorsport Sponsorship
- Motorsport Sponsorship Tips & Tricks
- 5 Emerging Sponsorship Categories
- Optimizing the Value You Get from a Racing Team