News Racers Can Use

Why Oliver Rowland Uses a Sports Psychologist

Sports psychologist

Why Oliver Rowland uses a sports psychologist is just one of the many racecraft tips and nuggets of advice in this week’s Racecraft & Race Cars Roundup. I also have the top mistakes that amateur race car drivers make, what to do when things go sideways and how to measure for a racing helmet. All … Read more

Customizing Your Sponsorship Deck

Sponsorship Deck

Customizing your sponsorship deck is just one of the actionable tips featured in this week’s Business of Being a Race Driver. I also have two great podcast episodes you should listen to, a service run by a race driver that specializes in micro sponsorships and dealing with setbacks. It’s all in this week’s edition of … Read more

Motorsport UK Launches Disabled Drivers Scholarship

Disabled Driver Scholarship

Motorsport UK has launched a Disabled Drivers Scholarship bringing access and opportunities to even more people who have an interest in getting involved in motorsport and I have the details. This week I also have video on the development of the FIA Rally Stars, news on a race series that literally accepts all types of … Read more

After 61 Years Lamborghini Finally Does Racing Right

Lamborghini Squadra Corse

After 61 years, Lamborghini are finally doing racing right with their Squadra Corse racing arm. This is just one of the many topics covered in this week’s Business of Motorsport. You will also find details on everything from how to run an F1 media center to how Trackhouse Racing is planning to grow MotoGP’s footprint … Read more

Hydrogen-Powered Alpine Alpenglow Will Take to the Track at Spa

Alpine Alpenglow

The hydrogen-powered Alpine Alpenglow will be taking to the track in a demonstration run with the H24, an electric hydrogen racing prototype from MissionH24 at this year’s edition of the 6 Hours of Spa-Francorchamps. The Alpenglow concept is just yet another example of the incredible innovation that pervades sustainable motorsport and this week you will … Read more

Vision Training Both On Track and Off

Vision Training

Vision training both on and off the track are just part of this week’s Racecraft & Race Cars Roundup. You will also find tips on finding your braking point, the power of visualization, choosing an arrive and drive team as well as an exercise to help develop your peripheral vision. Add a whole bunch of … Read more

Creating Value for Your Sponsors

Creating value for your sponsors

Creating value for your sponsors is critical if you plan on both acquiring new sponsors while continuing to serve the ones you currently have. This week I feature two videos that will help you do just that. You will also learn why sponsors switch teams and the difference between sponsorship and advertising. It’s all in … Read more