This week you will find out why sponsors are not investors in addition to getting more race driver business advice. I also bring you a week behind the scenes in the life of professional race driver Sabré Cook, more tips on developing your brand and whether you can get motorsport sponsorship even if the series … Read more
This week’s Driver’s Eye features onboard video and telemetry of Benjamin Sloss‘s 1.31 lap of Ferrari 488 GT Modificata in a Ferrari 488 GT Modificata. The fast lap begins at 6:38.
Details on how to become a race driver starts off this week’s Driver Development Roundup as I feature a great video that gives you a taste of what to expect. I also look at the role that the Feed Racing school in France played in the burgeoning career of a Team Canada Scholarship winner and … Read more
It is no FISA-FOCA war but there appears to be a growing battle of wills in Formula 1 between the FIA on one side and Liberty Media and the F1 teams on the other. This week I bring some examples of the brewing conflict. I also bring you the latest F1 team valuations, inside a … Read more
Formula 1 CEO Stefano Domenicali is contemplating a hybrid-free future for Formula 1 and this week I look at why and give you my thoughts on the idea. I also bring you video from Sebastian Vettel’s outing at Goodwood using synthetic fuel, IMSA being open to hydrogen in the future, Formula E’s criticism of F1’s … Read more
This week in the Sim Racing Roundup you will learn how 3 sim racers went from sim racing to racing on the legendary Nürburgring. I also feature an explanation from Max Verstappen on how sim racing helps him in his F1 career, the growth of sim racing in the Bahamas and how to build a … Read more
Tips on rotating your race car is just some of the advice in this week’s Racecraft & Race Cars Roundup. I also bring advice on getting over having had a crash, the foundations of peak performance, a look at the VW Fun Cup and more. All this plus an EV hot hatch, raising the age … Read more
Tips on building your race driver brand kicks off this week’s Business of Being a Race Driver. I also bring you actionable advice for getting race sponsorship, details on the release of a newly revised book on motorsport sponsorship for the race driver and how a company should define a sports sponsorship budget. All this … Read more
The Driver’s Eye this week is on Kevin Estre as he takes his Porsche 911 GT3 R from P11 to P1 in the first two laps of the 2021 Nurburgring 24 Hours.
The new Hixon Motor Sports Driver Development Program highlights this week’s edition of the Driver Development Roundup. I also have news on the Motorsport UK Academy 2023 Young Driver of the Year, NASCAR reviewing the age requirements of their series as well as the state of play for women in motorsport. All this and more … Read more
