Maserati

Saudi Arabia Go All in on Electric Racing

Electric 360

Saudi Arabia, through its Public Investment Fund, has made a huge investment in electric racing and this highlights a busy week in sustainable motorsport. In addition to the PIF investment I have details on why Maserati and Andretti Global have chosen to race in Formula E, Audi’s awesome hybrid Dakar challenger and the importance of … Read more

Web3 in Formula 1 Accelerates Past the Competition

Web3 Unlock the Track

The Web3 ecosystem in Formula 1 is accelerating past the sports competition and that is just part of what you will learn about in the Business of Motorsport this week. You will also learn about the incredible reach of F1 and how the series drives cultural change. I have news on a potential new charter … Read more

Dutch and Detroit Grands Prix Point the Way for Sustainable Race Events

Dutch Grand Prix

The Dutch and Detroit Grands Prix are pointing the way for sustainable race events and this week you will find out how. I also bring you details on how you can prepare a Tesla Model 3 for racing, the evolution of the Formula E race car and what is happening with the STCC in 2023. … Read more

The Business of Motorsport for May 20, 2022

Theeba Motorsport Mercedes

The Business of Motorsport column is getting longer and longer each Friday as the motorsport business news shows no signs of slowing down. In fact, things are accelerating, with major developments in Formula E, Formula 1 and international sportscar racing. I also have some motorsport sponsorship updates, the latest Business of Running a Race Team … Read more

Sustainable Motorsport Roundup for April 23, 2022-Every Little Bit Counts

Sustainable Motorsport Roundup for April 23, 2022-Every Little Bit Counts

While it has been just a few days between editions of the Sustainable Motorsport Roundup this week, I still have a lot to share with you. From Toyota’s hydrogen-fueled Corolla to the sustainable blockchain, Eco-friendly racing tires, and Porsche Supercup and MotoGP sustainability plans, you will find it all here and more. I also give … Read more

Business of Motorsport for April 22, 2022-Supply Chain Issues and More

Business of Motorsport for April 22, 2022

Today’s Business of Motorsport could be considered Part Two of the Easter-delayed column I published on Monday. I have news from the worlds of Formula 1, Formula E, Indycar, NASCAR, NHRA, MotoGP and more. Hear from today’s movers and shakers, team owners and other motorsport professionals. I also bring you some of the latest sponsorship … Read more

Business of Motorsport for April 8, 2022-The Will They Or Won’t They Edition

Business of Motorsport for April 8, 2022

This week in the Business of Motorsport I have another full slate of business news from the always fascinating world of motorsport. From Formula 1’s attempt to entice Audi and Porsche while dealing with increasing freight costs to Indycar’s focus on ovals and against international races, it’s all here. I also bring you news from … Read more