Onboard a Porsche 911 RSR GTE at Night at Le Mans
This week The Driver’s Eye goes onboard a Porsche 911 RSR GTE at night during the 2018 Le Mans 24 Hours.
The Art of the Cold Pitch and More
A webinar on the art of the cold pitch is just one of the nuggets of race driver business information you will find in this week’s The Business of Being a Race Driver. I also have tips on running social media giveaways for your sponsors, advice on how to improve your social media content and … Read more
How You Too Can Race the Infamous Nürburgring
This week in the Racecraft & Race Cars Roundup you will find out how you too can race the infamous Nürburgring, also known as the “Green Hell.” In Racecraft Tips & Techniques you will find advice on five ways to overtake, how to work on your mental performance, how to be consistently fast and more. … Read more
How Beth Paretta and Robert Wickens Inspire Race Drivers to Exceed Expectations
This week I look at how Beth Paretta and Robert Wickens inspire race drivers to exceed expectations. From encouraging more women to get involved in motorsport to giving hope to those who want to race but are confronted with a disability, Paretta and Wickens demonstrate that the will to race is often greater than whatever … Read more
American Businesses Are Embracing Formula 1’s Soaring Popularity
American businesses are embracing Formula 1’s soaring popularity as much as American fans and in this edition of the Business of Motorsport, I bring you the numbers. I also look at McLaren Racing’s call for greater collaboration within motorsport on sustainability, the move to “regionalize” the F1 calendar, Hyundai going to the WEC and how … Read more
All-Electric Scalar SCR1 to Make Racing Debut at Hyperfest This Weekend
(Press Release) Alton (VA), May 18th , 2022 – After months of research and development on the SCR1, the world’s first all-electric amateur touring race car, the Scalar Performance Team is ready to participate in its first National Auto Sport Association (NASA) sanctioned race, during HyperFest’s 3-day weekend hosted at Virginia International Raceway from Friday … Read more
Why Mental Performance is a Crucial Aspect of Motorsport Success
My name is Ben Cooper, a British Canadian based in Montreal Canada. I moved to Canada just over 10 years ago from the UK after a long career of kart racing based out of the UK, racing across all corners of Europe and many other places across the World. Throughout my karting career I was … Read more
Vintage Bentleys Race and Win with Synthetic Fuel
This week the Sustainable Motorsport Roundup documents how vintage, pre-war Bentleys are racing and winning in 2023 using synthetic fuels. While we tend to think of cutting-edge race cars such as Formula E and the H24 project being the face of sustainable motorsport, vintage racing is also getting involved with some eye-opening results. I also … Read more
All Radical Motorsport in the Marketplace This Week
It’s all Radical Motorsport in this week’s selections of Race Cars for Sale in the Motorsport Prospects Marketplace in partnership with Racing Edge. This week I am featuring eight Radical race cars from Racing Edge Paddock Partner Team Stradale. They are all either 2022 or 2023 models. Radical racing is one of the most competitive … Read more
How Sim Racing Can Help You Prepare for a Real Track
Sim racing can indeed prepare you to race on a real track and in this week’s edition of the Sim Racing Roundup you will find out how. I feature three drivers who are specifically applying what they are learning in a sim to racing on a real track and each example is instructive of what … Read more
