McLaren Racing

The Business of Motorsport for June 24, 2022-Managing a Different Kind of Crash

The Business of Motorsport for June 24, 2022

This week in The Business of Motorsport I touch on everything from racing calendar challenges and opportunities, the impact of the crypto crash on sports sponsorships to how one sports car manufacturer manages multiple sports car programs. All this plus the usual motorsport sponsorship news and the latest motorsport industry movers and shakers. Motorsport Industry … Read more

Sustainable Motorsport Roundup for June 4, 2022-Fast and Green

Sustainable Motorsport Roundup for June 4, 2022

This week’s Sustainable Motorsport Roundup is full of interesting developments and news. McLaren and Mahindra are working on their Formula E plans for the future, F1 is working on regionalising their calendar, video of an awesome electric land speed record, electric ice racing and much more. My semi-regular Getting to the Track Sustainably segment is … Read more

The Business of Motorsport for June 3, 2022-Monaco, Money and Motorsport

The Business of Motorsport for June 3, 2022

This week in the Business of Motorsport, I take you behind the debate on the future of the Monaco Grand Prix, the resurgence of the Indy 500, long term plans for Formula 1, why some think that NASCAR’s business model must change and more business news from across the world of motorsport. I also look … Read more

The Business of Motorsport for May 27, 2022

The Business of Motorsport for May 27, 2022

This week’s Business of Motorsport ranges far and wide across the motorsport spectrum. There is plenty of Formula 1 business news as usual, but I also bring you developments in motorsport related DAOs, the fine line to balance with cryptocurrency sponsorship, ORECA’s 100th race car, bringing motorsport back to New Orleans and more. As usual … Read more

The Business of Motorsport for May 20, 2022

Theeba Motorsport Mercedes

The Business of Motorsport column is getting longer and longer each Friday as the motorsport business news shows no signs of slowing down. In fact, things are accelerating, with major developments in Formula E, Formula 1 and international sportscar racing. I also have some motorsport sponsorship updates, the latest Business of Running a Race Team … Read more

Business of Motorsport for May 6, 2022-VW Finally Confirms F1

Business of Motorsport for May 6, 2022

In this week’s Business of Motorsport, I cover everything from Porsche and Audi going to F1 to why motorsport has not been sharing in the sports betting boom. I look at the organization behind the Miami Grand Prix, Suzuki’s MotoGP exit, series and team sponsorship deals, a new track in Tennessee and more motorsport industry … Read more

Business of Motorsport Roundup for April 29, 2022

Business of Motorsport for April 29, 2022

There are a lot of developments in the Business of Motorsport again this week. I have a look at the newly released Gen3 Formula E car and the effect that Mercedes leaving the series has had on Formula E plus details of the Vancouver race cancellation, news on the effect that the Miami Grand Prix … Read more

Sustainable Motorsport Round-Up For April 9, 2022-It’s All About Attitude

Sustainable Motorsport Round-Up For April 9, 2022

This week’s Sustainable Motorsport Round-Up covers everything once again from two wheels to four including Super Formula, the upcoming FIM E-Xplorer World Cup, Nitro Rallycross, MotoE, ERA Championship, Play and Drive’s Formula 4e prototype, Formula E, and some pretty awesome sustainable motorsport tech. Series News Super Formula kicked off its next-generation development test program last … Read more

Business of Motorsport for April 8, 2022-The Will They Or Won’t They Edition

Business of Motorsport for April 8, 2022

This week in the Business of Motorsport I have another full slate of business news from the always fascinating world of motorsport. From Formula 1’s attempt to entice Audi and Porsche while dealing with increasing freight costs to Indycar’s focus on ovals and against international races, it’s all here. I also bring you news from … Read more

Business of Motorsport For April 1, 2022-The Complexities of Motorsport

Business of Motorsport For April 1, 2022

This week in the Business of Motorsport I look at some of the major developments in the business of Formula One, highlight some of the latest motorsport sponsorship partnerships, bring you some general motorsport industry news and take a look at three teams and how their plans for 2022 and beyond are progressing. Formula 1 … Read more