Why karters should start learning about sponsorship now is one of the key topics covered in this week’s Business of Being a Race Driver. You will also learn how to gamify your life, why networking is everything and the dos and don’ts of sponsorship activation. The Business of Racing From the Driver’s Point of View … Read more
Is your online content boring? If you are not sure, this week’s Business of Being a Race Driver will help you make it more interesting. I also have advice on why you should stand out and why. You online content may be boring! In the video above, Megan Meyer explains how to make it more … Read more
Why you need to tell your story is one of the themes in this week’s Business of Being a Race Driver. You will also lean several techniques for your social media marketing, the valuable connections that can be made in the Paddock Club and more. The Business of Racing From the Driver’s Point of View … Read more
How networking can empower you to build a winning team is just part of what you will learn in this week’s Driver Development Roundup. I also have details on how to spot the traits of a great driver at a young age, words of advice from Le Mans legend Patrick Long and three more drivers … Read more
The importance of building relationships with your sponsors is just one of the topics covered in the latest edition of The Business of Being a Race Driver. I also have tips on building your online presence, the importance of networking for a race driver and some new approaches to the costs of racing. All this … Read more
Branding tips from James Hinchcliffe are just one of the highlights that I link to in this week’s edition of The Business of Being a Race Driver. I also feature essential tips for securing sponsorships, how to post consistently on social media and racing Spec Miata on a budget. All this and much more in … Read more
This week I bring you details on some opportunities to race within your budget both in the UK and North America. I also give you a good reason to attend the Performance Racing Industry trade show next month. It’s all here in the Business of Being a Race Driver Roundup on Motorsport Prospects. Its news … Read more
Networking tips for race drivers are the focus in this week’s Business of Being a Race Driver Roundup. Networking as I have mentioned numerous times, can be the difference between landing sponsors or spending the season on the sidelines and its importance, both virtually and in real life, cannot be underestimated. In addition to networking … Read more
Class is in session this week as I feature a fundamental component of sponsorship 101 and that is a webinar on how to write sponsorship proposals that sell. In addition to writing sponsorship proposals, I feature an article on tips for building relationships with sponsors and how Shift Up Now’s move into NFTs will benefit … Read more
This week The Business of Being a Race Driver features a whole bunch of tips and tools that should help make the business of being a race driver that much easier and more effective for you. There is everything from advice on how to create sponsored YouTube content to tips on how to speak out … Read more
The business of being a race driver seemingly never ends. The search for sponsorship to make your budget is a never-ending series of meetings, presentations and phone calls. Here are some tips to help. Tools, Tips & Techniques In business, networking can often be the difference between success or failure since knowing the right people … Read more
In business, networking can often be the difference between success or failure since knowing the right people can often be the springboard to being at the right place at the right time. As we all know, motorsport is as much about business as sport with the search for sponsorship taking up such a large part … Read more
