Mark Boudreau 
This week you will find out why sponsors are not investors in addition to getting more race driver business advice. I also bring you a week behind the scenes in the life of professional race driver Sabré Cook, more tips on developing your brand and whether you can get motorsport sponsorship even if the series … Read more
This week’s Driver’s Eye features onboard video and telemetry of Benjamin Sloss‘s 1.31 lap of Ferrari 488 GT Modificata in a Ferrari 488 GT Modificata. The fast lap begins at 6:38.
Details on how to become a race driver starts off this week’s Driver Development Roundup as I feature a great video that gives you a taste of what to expect. I also look at the role that the Feed Racing school in France played in the burgeoning career of a Team Canada Scholarship winner and … Read more
It is no FISA-FOCA war but there appears to be a growing battle of wills in Formula 1 between the FIA on one side and Liberty Media and the F1 teams on the other. This week I bring some examples of the brewing conflict. I also bring you the latest F1 team valuations, inside a … Read more
Formula 1 CEO Stefano Domenicali is contemplating a hybrid-free future for Formula 1 and this week I look at why and give you my thoughts on the idea. I also bring you video from Sebastian Vettel’s outing at Goodwood using synthetic fuel, IMSA being open to hydrogen in the future, Formula E’s criticism of F1’s … Read more
This week in the Sim Racing Roundup you will learn how 3 sim racers went from sim racing to racing on the legendary Nürburgring. I also feature an explanation from Max Verstappen on how sim racing helps him in his F1 career, the growth of sim racing in the Bahamas and how to build a … Read more
Tips on rotating your race car is just some of the advice in this week’s Racecraft & Race Cars Roundup. I also bring advice on getting over having had a crash, the foundations of peak performance, a look at the VW Fun Cup and more. All this plus an EV hot hatch, raising the age … Read more
Tips on building your race driver brand kicks off this week’s Business of Being a Race Driver. I also bring you actionable advice for getting race sponsorship, details on the release of a newly revised book on motorsport sponsorship for the race driver and how a company should define a sports sponsorship budget. All this … Read more
The Driver’s Eye this week is on Kevin Estre as he takes his Porsche 911 GT3 R from P11 to P1 in the first two laps of the 2021 Nurburgring 24 Hours.
The new Hixon Motor Sports Driver Development Program highlights this week’s edition of the Driver Development Roundup. I also have news on the Motorsport UK Academy 2023 Young Driver of the Year, NASCAR reviewing the age requirements of their series as well as the state of play for women in motorsport. All this and more … Read more
The business of sports car racing takes up a considerable portion of this week’s Business of Motorsport as new cars are introduced and grids grow. In addition to sports car racing, I bring you Michael Andretti’s response to those telling him to buy an F1 team, the new Lamborghini prototype race car, a potential new … Read more
Sustainable speed is the theme of this week’s Sustainable Motorsport Roundup as I cover the sustainable technologies that will be powering motorsport in the future. I cover eFuels, hydrogen and ultralight battery-based engines as teams and manufacturers look to squeeze the maximum out of numerous technologies to ensure that they are both fast and sustainable. … Read more
iRacing is having a growing influence on driver development and this week I will bring you just a few examples of the trend. In addition to drivers using iRacing to transition to the real thing, I bring you a comparison of a real-life Mercedes AMG GT4 to the same exact car in iRacing from someone … Read more
The importance of visualization for a race driver is one of the main topics in this week’s Racecraft & Race Cars Roundup. In addition to the importance of focus, I also feature tips on trail braking, a data analysis webinar for spec racers and a look at the Lucky Dog Canada endurance racing series. All … Read more
Building a racing sponsorship plan is just one of the topics covered in this week’s edition of The Business of Being a Race Driver as I once again curate for you the best, most actionable advice on motorsport sponsorship. In addition to building a racing sponsorship plan, I bring you details on the upcoming free … Read more
The Driver’s Eye is on Daniel Morad and his drivers eye view onboard a Mercedes AMG GT3 at NOLA Motorsports Park. “I walk you through my first two practice sessions and give you an explanation of everything that takes place. Hope you enjoy the ride!”
The truth about getting to F1 is one of the topics in this week’s Driver Development Roundup. I also cover the release of the More Than Equal report on female participation in motorsport, how F1 driver academies work and the launch of the F1 Academy’s Discover Your Drive program. All this and more in this … Read more
NASCAR sings Sweet Home Chicago in this week’s edition of the Business of Motorsport Roundup as they successfully pulled of a street race despite horrible weather conditions. I also look at the latest developments regarding the new investor group buying into Alpine F1, the future of GT racing, why some brands waste their money in … Read more
Porsche is plotting its electric motorsport future as it continues its Porsche GT4 E Performance Tour giving them the opportunity to explain what their goals are in an ever-changing motorsport landscape. I also look at the big power boost plans for Formula E, the tech behind the Groupe GCK Hydrogen Chevrolet and the launch of … Read more
Racing Prodigy has gone mobile as they have launched a new global driver search on the iOS platform Street Kart Racing. Why? Their reasoning is simple. Not everyone can afford a sim racing rig, but millions of young people have an iPhone so a competition featuring the popular Street Kart Racing game makes their mission … Read more
