Formula 1

IMSA Looking Forward to 2024 and Beyond

IMSA Looking Forward to 2024 and Beyond

IMSA is looking forward to 2024 and beyond and this week you will find out why it’s all part of the Business of Motorsport. I also look at the ongoing saga of the Andretti Global F1 entry, Formula E’s need to escape their identity crisis and bring you Valtteri Bottas in a cowboy hat. All … Read more

FIA Approve Andretti Global but Teams Stand in their Way to the F1 Grid

Andretti Global Logo

The FIA has approved Andretti Global to join the F1 grid, but the teams are standing in their way. How we came to this and why is part of this week’s Business of Motorsport. I also look at the blockbuster rumors of Apple buying F1 broadcast rights, IndyCar and NASCAR’s 2024 schedules, MotoGP on a … Read more

Have We Reached Peak F1 Popularity?

Formula 1 Management

Have we reached peak F1 popularity? That is the hypothesis of a recent study that has analyzed the decline of F1 in social media and you will find the details, as well as F1’s response, as part of this week’s Business of Motorsport. There is also more F1 news including the status of the candidates … Read more

Honda Consolidates all Motorsport Activity into Honda Racing Corporation

Honda Racing Corporation

Honda has consolidated all their motorsport activity, including the US-based Honda Performance Development (HPD) into Honda Racing Corporation. What this could imply is in today’s Business of Motorsport Roundup. I also have more on the ongoing quest of Michael Andretti to join the F1 grid, the continuing saga of Felipe Massa’s legal quest for the … Read more

The Goodwood Revival and their Commitment to Sustainability

Goodwood Revival

The Goodwood Revival, an event that celebrates the rich heritage of motorsport, has committed to sustainability and this week you will find out how and why. In other sustainable motorsport developments, you will learn what it is like to drive an electric single-seater, an electric go-kart that can go 100 MPH and sustainable logistics from … Read more

IndyCar is On a Roll

IndyCar

IndyCar is on a roll as they enter new media negotiations on the back of their best viewing numbers since 2016. It’s all part of this week’s Business of Motorsport. I also look at the two new racing teams that made Forbes’ list of the World’s 50 Most Valuable Sports Teams, the possible return of … Read more

Hugo Boss is Looking to Take Advantage of F1’s Booming Popularity

Hugo Boss Logo

Hugo Boss is looking to take advantage of F1’s booming popularity as they have ditched Formula E and are now focused on Formula 1. This is all part of this week’s Business of Motorsport Roundup. I also bring you details on Liberty Media’s approach to Verstappen’s dominance on track, the legal strategy Felipe Massa is … Read more

Web3 in Formula 1 Accelerates Past the Competition

Web3 Unlock the Track

The Web3 ecosystem in Formula 1 is accelerating past the sports competition and that is just part of what you will learn about in the Business of Motorsport this week. You will also learn about the incredible reach of F1 and how the series drives cultural change. I have news on a potential new charter … Read more

The Changing Face of Motorsport

Dystany Spurlock and Violet Townsend

The changing face of motorsport is something that should be both encouraged and celebrated and this week I bring you two examples of how things are changing for the better. While it may not be fast enough for some, a diverse and inclusive motorsport seems to be moving in the right direction. I also have … Read more

Why a Billion Dollar F1 Team is a Sports Bargain

Why a Billion Dollar F1 Team is a Sports Bargain

This week you will learn why some think that a billion-dollar F1 team is a sports investment bargain. It’s all part of the Business of Motorsport. I also bring you details on why the FIA is willing to butt heads with Liberty Media, NASCAR’s new Netflix deal and the state of athlete investing (with some … Read more

New Electric Sports Car Series Launched

Elite World Cup

A new electric sports car series has been launched, but will it succeed where other attempts have failed? This week I also look at how F1 is attempting to influence governments to embrace sustainable fuel technologies, how IMSA is a platform for environmental change and how visible changes are coming to the Gen3 Formula E … Read more

Felipe Massa Turns Closer to the Courts

Felipe Massa

Felipe Massa has reportedly taken the first step in potential legal action against Formula 1 and the FIA over the outcome of the 2008 world championship. How this will play out is anybody’s guess, but it is part of the Business of Motorsport this week. I also look at how the Las Vegas Grand Prix … Read more

The Web3 Journey of McLaren Racing

McLaren Racing Web3

The Web3 journey of McLaren Racing is just one of the topics covered in this week’s Business of Motorsport Roundup. While you may think that NFTs have faded away, McLaren are demonstrating that done right, they can be a marketing success. In addition to McLaren’s Web3 journey I look at the cost of the Las … Read more

Delivering Sustainable High Performance

McLaren Formula E Race Car

This week encompasses what Toto Wolff calls sustainable high performance. Just because a racing series is using sustainable technology does not mean that it is anything but high performance. Some of the topics covered are the use of sustainable aviation fuel by Mercedes F1, how Envision Racing are fighting climate change and the 7 ways … Read more

Formula 1 Forges a Deeper Connection with F1 Academy

F1 Academy Class of 2023

Formula 1 has forged a deeper connection with its F1 Academy program as the series has announced a stepped-up relationship with the female driver development program. In addition to the F1 Academy, I bring you details on who is driving in which F1 Young Driver program. It’s all Formula 1 in this week’s edition of … Read more

IndyCar Sees Positive Momentum After Iowa Double-Header

Indycar Iowa

IndyCar is seeing positive momentum after their recent Iowa double-header and this week in the Business of Motorsport you will get all the details. I also look at the chances of Andretti making the F1 grid, a look into the business of NASCAR and how McLaren is using AI in their Formula E race car … Read more

Mugello Circuit Leads the List of Most Sustainable Race Circuits

Mugello Circuit

Mugello Circuit leads the list of the most sustainable race circuits in the latest edition of the 3rd annual Sustainable Circuits Index. I have the details on how you can get the report. In addition to sustainable circuits, I bring you details on the Mazda concept racing with synthetic fuels, the future of Formula E … Read more

A Battle of Wills in Formula 1

FIA vs Liberty Media

It is no FISA-FOCA war but there appears to be a growing battle of wills in Formula 1 between the FIA on one side and Liberty Media and the F1 teams on the other. This week I bring some examples of the brewing conflict. I also bring you the latest F1 team valuations, inside a … Read more

Contemplating a Hybrid-Free Future for Formula 1

Mercedes F1 Hybrid Engine

Formula 1 CEO Stefano Domenicali is contemplating a hybrid-free future for Formula 1 and this week I look at why and give you my thoughts on the idea. I also bring you video from Sebastian Vettel’s outing at Goodwood using synthetic fuel, IMSA being open to hydrogen in the future, Formula E’s criticism of F1’s … Read more

NASCAR Sings Sweet Home Chicago

Grant Park 220

NASCAR sings Sweet Home Chicago in this week’s edition of the Business of Motorsport Roundup as they successfully pulled of a street race despite horrible weather conditions. I also look at the latest developments regarding the new investor group buying into Alpine F1, the future of GT racing, why some brands waste their money in … Read more